Blogging (podcasts, YouTube videos) and all forms of social media is not something EXTRA – it is in place of.
Blogs should be in place of mountains of long explanatory emails, memos, circulars, journals, product training, think-tanks, authoring in Ms Word, planning meetings, mentoring meetings etc
Podcasts, in place of endless staff meetings and training events.
Videos, in place of training seminars and motivational meetings.
Social media e.g. FaceBook in place of newsletters, emails and phone calls.
As long as you think of the new Internet tools as ‘something extra’ you will struggle to start or make a change in your circumstances.
“Destroy it all and start again.” – Tom Peters.
Posted by kitchencabinet100 
