Permalinks shortlinks

August 24, 2009

Definition: Each webpage and blog post on the Internet has its own URL or address – see top of your browser. WordPress calls this address its Permalink and every one of your blog posts has its own URL – address – Permalink. When you load a blog you probably get the last 10 posts which means you are actually downloading 10 separate posts each via their own Permalink.

Usage: It is common usage for a post to have links (hyperlinks) taking visitors to other blog entries or websites. This enriches the experience for the reader.

If you want to link to a website or another post in your current post you use its Permalink which as you can see in the image below is long and descriptive. (Note that the edit button does allow you to edit it if necessary).

The Permalink is automatically generated from the blog title – this is how you get the Permalink from someone else’s blog – you click on that post’s title in your browser and it will load that post only; then you can cut-and-paste the post’s exact address from the browser.

Permalink and shortlink

Permalink and shortlink

If you click on the ‘Shortlink’ button you still get the Permalink to that exact post but the URL is a lot shorter (and not descriptive). The Shortlink of the blog post above is This can be a lot easier to work with despite it being more cryptic.

Click here for more about Permalinks and Hyperlinks


Adding links – Hyperlinks

July 2, 2009

Adding links from your post or page to another post, blog or website is normal common practice i.e. you don’t re-type information that is already formatted and available somewhere else. This by-passes problems like copyright etc.

To add links to your WordPress post follow the process shown below.

Adding links (hyperlinks) to your WordPress post

Adding links to your WordPress post

The process.

  1. A link has to be associated with a word, phase or sentence. Therefore select / highlight the chosen part.
  2. The ‘insert link’ icon now becomes available after being grayed out.
  3. The insert link dialogue box opens up and grays out the rest of the screen.
  4. Type in the URL / address to the post, blog or website that you want to reader to go to.
  5. Target. Select ‘Open in a New Window”. This keeps your blog open therefore encouraging the visitor to read your work further.
  6. Give the link a title. This is good for the search engines.
  7. Hit the insert button.
  8. The selected word will now have a link ‘behind’ it; this is shown by the change in font colour and the underling of the link.


A) This process works from the visual editing tab. The same can be done using the HTML tab for webmasters who want to work with code more directly.

B) The Permalink is the URL / address of this EXACT post contained within your blog. The permalink is underlined above.

Each post has its own unique permalink address that gets automatically generated out of the post title (the edit button next to it allows you to change / edit this suggested name). This is the address you would use in another post if you wanted that post to navigate to this post  đŸ™‚